The 80/20 Principle

The 80/20 Principle

Thoughts about effective lawyer marketing

Most of us don’t know how connect with people online. This is a big part of the problem.

Ernie the Attorney's avatar
Ernie the Attorney
Nov 01, 2025
∙ Paid

Let’s discuss modern marketing, and how to do it well.

First, let’s realize an important truth...

Most of us really don’t know how connect with people online. This is a root problem.

The explosion of social media has distorted reality in many ways —especially what constitutes effective marketing.

Mindlessly copying what others do is not effective. In fact, …

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